Comments on: The #1 way to build your brand – guaranteed! http://www.redlakemarketing.com/blog/the-1-way-to-build-your-brand-guaranteed/ Be Heard. Stand Out. Move Ahead. Sun, 17 May 2009 04:49:53 +0000 http://wordpress.org/?v=2.9.1 hourly 1 By: Paul Cabrera http://www.redlakemarketing.com/blog/the-1-way-to-build-your-brand-guaranteed/comment-page-1/#comment-20 Paul Cabrera Thu, 15 Jan 2009 22:38:14 +0000 http://www.redlakemarketing.com/?p=87#comment-20 Hi Mike, I totally agree, product improvement should always take a top priority position in any marketing and/or R&D meeting. Product failure looses the purchaser's trust which easily equates to lost sales. How many times have we heard the saying "Do something good or make something special and 2 people will know about it, you and the person you did something special for! However, do something wrong or build/make something that breaks easily or is just plain faulty, and the whole world will hear about it!" Competition is aggressive and very hard these days, there's no room for good enough! If you're going to make and sell a product, make it the best you can and try to improve on it every day! Make it a challenge or a competition for your employees to find ways to make the product better, then reward them when they do. They'll be happy and your product will probably sell more... Making you happy! Best of luck Mike and Christine Hi Mike, I totally agree, product improvement should always take a top priority position in any marketing and/or R&D meeting. Product failure looses the purchaser’s trust which easily equates to lost sales. How many times have we heard the saying “Do something good or make something special and 2 people will know about it, you and the person you did something special for! However, do something wrong or build/make something that breaks easily or is just plain faulty, and the whole world will hear about it!” Competition is aggressive and very hard these days, there’s no room for good enough! If you’re going to make and sell a product, make it the best you can and try to improve on it every day! Make it a challenge or a competition for your employees to find ways to make the product better, then reward them when they do. They’ll be happy and your product will probably sell more… Making you happy!

Best of luck Mike and Christine

]]> By: James Early http://www.redlakemarketing.com/blog/the-1-way-to-build-your-brand-guaranteed/comment-page-1/#comment-16 James Early Mon, 29 Dec 2008 03:32:06 +0000 http://www.redlakemarketing.com/?p=87#comment-16 Mike, Nice to read your blog. I like your point that improving your product is really marketing. Happy New Year. Mike, Nice to read your blog. I like your point that improving your product is really marketing. Happy New Year.

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